Brand GuideGetting Started

Getting Started

1. Create your account

Go to pasera.app and sign up with email + password, or click Continue with Google for one-click signup.

2. Complete onboarding

After signing up, the onboarding flow asks you to:

  • Enter your company’s legal name
  • Select your country
  • Optionally set a brand name (how customers see you)

This creates your organization and lands you on the dashboard.

3. Explore the dashboard

Your dashboard shows at a glance:

  • Total products and total batches
  • Published DPPs with QR codes
  • Pending requests waiting for factory data
  • Batch pipeline — draft, requested, submitted, published
  • Recent activity — latest events across your supply chain

4. Invite suppliers

Before creating products, connect with your factories:

  1. Go to Suppliers in the sidebar
  2. Click Invite supplier
  3. Enter the factory’s name, email, country, and tier level
  4. The factory receives an email invitation to join

Tier levels:

  • Tier 1 — Garment factory (final product assembly)
  • Tier 2 — Fabric mill, dye house (intermediate materials)
  • Tier 3 — Yarn spinner, cotton farm (raw materials)

5. Create your first product

  1. Go to Products > New product
  2. Step 1 — Basics: name, SKU, category, subcategory (select from a list per category or type “Other…”)
  3. Step 2 — Materials: define composition (percentages must sum to 100%), optionally link to supplier catalog products
  4. Step 3 — Care & end-of-life: structured dropdowns for wash temp, dry method, iron setting, lifespan, recyclability

6. Create a batch and request data

A batch represents a specific production run of a product at a factory.

  1. Go to the product detail page > Create batch
  2. Select the Tier 1 supplier
  3. Enter PO reference and quantity
  4. Click Send request — the factory and any sub-suppliers receive email notifications

7. Review and publish

Once all factories submit their data:

  1. Review the factory-submitted production data
  2. Check the PEFCR environmental score and data quality badges
  3. Click Approve & Publish
  4. Download the QR code (SVG) and preview the consumer page
OverviewDashboard